As a digital marketer, having proficiency in photo editing, design, and video creation is essential to meet client demands. Basic knowledge in these areas can also aid in managing creative teams and advising clients effectively.
To enhance your skills, we have researched and compiled a list of smartphone-based design and video editing applications that can help you create smarter and more creative content for your social media marketing strategy.
Canva is a well-known graphic design platform that offers a variety of templates and design elements for creators. Its paid plans come with advanced features, including unlimited storage, premium templates, and team collaboration tools. You can start with the free Canva version even if you’re a beginner. However, Canva Pro and Enterprise plans provide additional tools for branding and animation.
Canva Pro/ 1 account – AED 439.99
Canva for Teams/ 5 accounts – AED 569.90
CapCut is a free video editing app that is becoming increasingly popular among creators, especially on TikTok, Instagram, and Facebook. It offers various editing tools, filters, and effects to produce engaging video content. With its user-friendly interface and robust features, CapCut is a valuable tool for creators looking to elevate their social media content.
You can access CapCut on both mobile and desktop versions for your convenience.
Adobe Express, also known as Adobe Spark, is a design platform for creators that offers design elements and video editing tools similar to Canva. It is an ideal platform for creating captivating graphics and videos for social media. Adobe Express has both free and paid versions, with the paid version offering advanced features and collaboration tools to take your designs to the next level.
Premium plan – $99.99/ year
KineMaster is a popular mobile video editing app among digital creators. Its extensive range of editing tools and effects makes it perfect for producing compelling video content for social media. KineMaster’s paid version provides advanced features and removes watermarks, allowing you to produce professional-grade videos.
Premium plan – $4.99/ month
PicMonkey is a design platform that provides effective tools for digital marketers and content creators. Its user-friendly interface and wide variety of templates make it perfect for creating captivating visuals for social media and marketing campaigns. PicMonkey is a suitable choice for both novice and experienced designers. Its reasonable pricing and advanced features have made it a top pick among creators.
Basic plan – $72/ yearly
Pro plan – $120/ yearly
Business plan – $228 / yearly